Are Hashtags Killing Your Social Media Reach?
I see it time and time again. People come to my seminars frustrated with their lack of reach on Facebook, muttering, “Facebook is dead.” Then I take a quick look at their Facebook business page—and 99...
View ArticleHow to Increase Social Media Engagement | Firearms Retailer
Visiting dozens of gun stores across the country over the past few months, I started noticing a couple of consistent trends. The most obvious, and welcome, is the growing number of customers shopping...
View ArticleProtecting Your Firearm Business and the Public During a Crisis
An emergency or crisis can erupt at any time, and it is your greatest responsibility as a firearm retailer to maintain your inventory in a way that prevents any threat to public safety. This includes...
View ArticleNSSF Thanks Trump Administration for Industry’s Critical Infrastructure...
Department of Homeland Security includes firearm manufacturing, distribution, retail and ranges as essential critical services. NEWTOWN, Conn. — The National Shooting Sports Foundation® (NSSF®), the...
View ArticleMassachusetts Governor Opens, Then Closes ‘Essential Critical’ Gun Retail
Gov. Charlie Baker Quietly Lifted Restrictions, Only to Reverse Course. NEWTOWN, Conn. — Massachusetts Gov. Charlie Baker closed federally licensed firearm dealers after briefly listing them open as...
View ArticleWorking Through a Crisis: Center Target Sports
Welcome to NSSF®‘s column for firearms range owners, managers and staff. In the coming months this space will feature ranges working through the social and legal challenges of the coronavirus pandemic,...
View ArticleJustice Dept. Commission Agrees: Prosecutions and Partnerships Reduce Crime
Last week the Department of Justice hosted a series of three public hearings of The Presidential Commission on Law Enforcement and the Administration of Justice. NSSF learned that the nation’s top cops...
View ArticleWorking Through a Crisis: American Shooting Centers
Welcome to NSSF’s column for firearms range owners, managers and staff. As our ranges work through the social and legal challenges of the coronavirus pandemic, it’s our intent to show how companies are...
View ArticleExperiencing Payroll Fluctuations? Tell Your insurance Agent!
For many ranges, retailers and manufacturers, insurance is their second biggest expense behind payroll. It’s also important to remember that your workers’ compensation insurance premium is based on an...
View ArticleBehind the Firing Line: CMP Talladega
Welcome to NSSF’s column for shooting range owners, managers and staff, “Behind the Firing Line.” Our intent is to show how companies demonstrate best industry practices while growing the shooting...
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